Skip To Main Content

Toggle Close Container

Triggers Container

Toggle Schools Canvas

Toggle Site Info Canvas

Mobile Translate

Mobile Main Nav

Mobile Utility

Header Holder

Header Right Column

Header Right Top

Toggle Schools Canvas

Toggle Site Info Canvas


Utility Nav - Desktop

Header Right Bottom

Canvas Menus

District Canvas Menu


school & Program

Site Info Canvas


Get in Touch with

contact us

Saint Paul Public Schools, District 625
360 Colborne Street
Saint Paul


Get In Touch Navigation

Search Canvas

Horizontal Nav


Branding Guidelines

Logo Color Variations

Blue (#0076c0)

horiz logo blue
vert logo spacing



horiz logo white
vert logo white



horiz logo black
vert logo black


Proper Logo Spacing

The logos should be no smaller than the 2" wide for the horizontal version and no smaller than 3/4" for the vertical version.

Always keep a clear space around each logo. The minimum amount of space surrounding each logo should be no less than the character height of the capitalized letter “S” (in “Schools”) in the logo

horiz logo spacing
vert logo spacing

Incorrect Logo Usage

Please do not alter the color, size, spacing or proportions of our logo. Always use the logo in its entirety. Be mindful about the background behind the logo.


Don’t change proportions



Don’t remove elements



Don’t put on a dark background



Don’t change the color


Department Logos

Our SPPS logo is the most immediate representation of our school district and our brand. In order to keep are brand strong, departments are required to use the SPPS logo and are not allowed to create their own.

Proper Use of Logo for Departments

Department name should be placed on the side or below the logo.




 Department Name

   Department Name




Saint Paul Love

Handcrafted typeface dubbed “Saint Paul Love” has been created exclusively for SPPS. These should already be on your computer. Use these typefaces to draw particular attention.


Love fonts



Use this typeface for body copy in web and print pieces.

Arial Regular

ABCDEFGHIJKLMNOPQRSTUVWXYZ | abcdefghijklmnopqrstuvwxyz

Arial Italic

ABCDEFGHIJKLMNOPQRSTUVWXYZ | abcdefghijklmnopqrstuvwxyz

Arial Bold

ABCDEFGHIJKLMNOPQRSTUVWXYZ | abcdefghijklmnopqrstuvwxyz

Arial Bold Italic

ABCDEFGHIJKLMNOPQRSTUVWXYZ | abcdefghijklmnopqrstuvwxyz

Other Acceptable Fonts

  • Calibri
  • Times New Roman
  • Proxima Nova

Color Palette


Primary Colors

Pantone 7461 C

CMYK 72/28/0/0

RGB 1/148/211



Pantone 7472 C

CMYK 60/0/25/5

RGB 84/187/189



Pantone 583 C

CMYK 23/0/100/17

RGB 176/188/34


Secondary Colors

Pantone Purple C

CMYK 38/88/0/0

RGB 165/67/153



Pantone 346 C

CMYK 55/0/47/0

RGB 115/198/161



Pantone Red 032

CMYK 0/90/86/0

RGB 239/65/53



Pantone 2935 C

CMYK 100/46/0/0

RGB 0/118/192



Pantone 361 C

CMYK 69/0/100/0

RGB 84/185/72



Pantone 207 C

CMYK 0/100/43/19

RGB 198/6/81



Pantone 109 C

CMYK 0/14/100/0

RGB 255/214/0



Pantone 151 C

CMYK 0/65/98/0

RGB 244/121/35